Ahhh! Target, my true retail constant. From browsing the toy aisles as a child to raiding the jewelry racks as a young adult, Target has always been there for me – and this weekend was no different!
On August 27th, Target launched an exclusive new women’s clothing label called “A New Day.” The clothes are definitely fun and fashion-forward, but here’s the best part: Everything in the collection is under $50! (Yep, you read that correctly!)
Naturally, I immediately drove to my local Target on the 27th to check it out. I ended up falling in love with this super soft, star-print, button-down shirt. (That’s me in the first picture below.) Seriously, it’s so comfortable that I feel like I’m wearing a pajama top to the office.
Lani and Kyle liked the shirt so much that they each bought one for themselves! Maybe you’ll see us all sporting our matching tops in our next company photoshoot…
Regarding fit, good news: A New Day offers most styles in plus sizes! As for my fellow petite ladies, you might discover items are longer and/or wider than you’d prefer. This wasn’t a problem with the star-print shirt, since I prefer my button-downs to fit more like tunics; however, be sure to try things on before you buy to make sure you like the fit!
Scroll down to check some RLS faves from A New Day. Do you have your own favorite Target finds? Tell us on Facebook!
p.s. If you know any men also looking for affordable fashion, tell them to take a look at Goodfellow & CO, Target’s new clothing label for men.